It’s not just the responsibility of the sales departments to increase sales. From the receptionist answering the phone through to warehouse and delivery, everyone has a role in the customer experience. You can improve your bottom line through focused courses and training for your employees and here are three ways to do so.
1. Courses can help everyone understand the importance of their responsibility towards the bottom line.
A Robert Half Management Resources survey recently found that only 47% of employees are able to make the connection between their daily work and how they impact the company’s bottom line. That means that 53% of employees don’t understand how the work they do affects the company’s success. Courses and training for managers can bring specific quipping in this area, empowering every single employee in an organization!
2. Teaching on customer service for every employee will help them sell the brand and the values of your company.
Entrepreneur Magazine states that every employee should be trained to participate in customer service. “Customer service training should also be part of your onboarding process and an ongoing part of every job.” Every interaction an employee has with a customer is an opportunity. Courses and training will help each of your employees become equipped to sell your brand and values to every customer.
3. Training on client relationships will help you gain repeat, referral, and long-term clients.
If you don’t believe us, listen to Shep Hyken, customer service and experience expert, keynote speaker and New York Times, bestselling author. “For a company to be truly customer-focused, an employee must understand how important customer service is to the company, how service fits into the culture and how he or she plays a role in it. That doesn’t happen spontaneously; it requires training. Every employee needs customer-service training.” So, training every employee on client relationships and customer service will greatly benefit your business and help you gain and keep your best customers.
Your employees are the heart of your company. If you do your best to engage, inspire, support, equip and challenge them through training, they will thrive! Thriving employees will most certainly elevate themselves and the company to a higher level.
At RAINMAKERS BUSINESS SOLUTIONS, our soft skills courses are customized to focus on improving customer service and bringing value to your employees and your clients, in turn improving your organization’s bottom line. Get in touch today if you’d like to learn more about the courses, training, and services we offer!
Jackie Rainforth is a global award-winning sales & leadership winning speaker, sales trainer, & business growth consultant, author of The Badass Guide to Selling, (Amazon),. For additional information on Jackie’s keynote presentations and seminars,call 1-403-615-2333 or email [email protected] www.RainmakersGroup.ca and signup for their free monthly sales tips, blog or newsletter.